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Fujiwara Tofu Concept Shop Singapore

4.4(209)on Googlegeylang

169 Sims Ave, #01-02, Singapore 387488

Fujiwara Tofu Concept Shop Singapore, located in Geylang at 169 Sims Ave, specializes in Japanese cuisine centered on tofu. Visitors appreciate the restaurant's offerings, reflected in its 4.5 rating from over 200 reviews.

Dine-in

Opening Hours

Today (Thursday)5:00 PM – 12:00 AM

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STAMPEDE Score

Moderate confidence
C+Worth a visit

Score: 60 / 100

Atmosphere70
Food quality55
Value for money40

Based on 5 data points · Updated 2 days ago

Editor’s Note

Last updated 21 Jul 2026

Our take: Fujiwara Tofu Concept Shop in Geylang leans heavily into its Initial D theme, which seems to be a major draw for many visitors.

We think the atmosphere is a significant part of the experience, with reviewers consistently highlighting the 'cool' and 'chill' vibes.

While the concept is strong, the food quality receives mixed feedback.

The unagi bowl is noted as 'yummy,' and some fried items are enjoyed, but the crispy tofu is described as lacking flavor.

There's also a sentiment that the food can be 'not super hot and not very tasty,' with one reviewer comparing it to Don Don Donki heated items.

Portions are sometimes considered small for the price.

Service is generally described as adequate, though not exceptional.

We'd recommend this spot more for its unique theme and drinks, especially if you're a fan of the Initial D narrative.

It's a place to soak in the ambiance rather than for a standout culinary experience.

Verdict: Best for fans of the Initial D theme looking for a casual drink and bar bites; manage expectations for the food.

Signature

Unagi bowl

Score: 60 · 5 sources

What customers say

Fujiwara Tofu Concept Shop Singapore is praised for its unique Initial D-themed ambiance and fast service, with many enjoying the Izakaya selection and specific dishes like the Unagi bowl.

However, some customers find the food's taste and temperature inconsistent, with portions perceived as small for the price, and occasional concerns about cleanliness and service quality.

The miso soup is noted as 'sad' by one reviewer, and the crispy tofu was expected to be more flavorful.

Initial D theme & ambianceFood quality & taste inconsistencyValue for money (portion vs. price)Service speed
60% positive20% neutral20% negative

Google Reviews

★★★★Jie Ying· 4 months ago

You won’t miss this place if you are passing by here. Very iconic stall and could tell that the owner is someone who really dig the Initial D narrative. I appreciate it’s not your franchise stall tha…

★★★★★Kathy Green· a month ago

Enjoyed the fried food there. A very interesting restaurant, and it doesn't look like a restaurant inside! So cool! Food was okay; I expected the crispy tofu to be more tasty and salty.

★★★★★Sze Ling· 6 months ago

Liked the atmosphere most, very chill and in theme with the Initial D concept. Food is served quite fast and nicely done. Got the happy hour promo drink as well.

★★★★★PsladyDior· 3 months ago

Had a wonderful dining experience today at Fujiwara in Ipoh! The food was absolutely delicious — fresh, flavorful, and beautifully presented. Every dish we ordered exceeded expectations. What really…

★★★★★Sarah Hui Zhen· 2 months ago

Went there because of reviews and vibes. Foodwise wasn't super hot and not very tasty, feels like something heated up from Don Don Donki (and less presentable). Price wise abit expensive for the port…

Reviews from Google

More content coming as we discover reviews and videos about this restaurant across the web.

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