Claim this listing to add loyalty, referral program, and marketing tools.
Trusted by 41 outlets across Singapore
28,300+ members · 22,200+ coupons redeemed · 2,300+ referrals generated
Swee Heng Bakery
818 Choa Chu Kang Ave 1, #01-03 Keat Hong Mirage, Singapore 680818
Swee Heng Bakery is a budget-friendly bakery located in Choa Chu Kang at Keat Hong Mirage. The shop offers a selection of baked goods for customers seeking affordable options in the neighbourhood.
Opening Hours
Want a loyalty program here?
Sign up to be notified when Swee Heng Bakery launches their rewards program.
STAMPEDE Score
Moderate confidenceScore: 68 / 100
Based on 5 data points · Updated 3 months ago
Editor’s Note
Last updated 3 Aug 2026
Our take on Swee Heng Bakery, particularly the Keat Hong Mirage outlet, is that it functions as a reliable neighbourhood bakery, offering a wide variety of local buns and pastries at an affordable price point.
Reviewers consistently highlight the fresh baked goods, with the Strawberry Roll noted for its lightness and the Crispy Cheese Sticks praised for their crunch and flavour.
The Salted Caramel Cake also receives specific mention for its quality, rivalling more expensive alternatives.
However, we observe recurring feedback regarding service speed, with some customers experiencing significant wait times, even with multiple staff members present.
While some praise staff helpfulness, particularly towards elderly customers, others report issues with specific requests, such as adding more kaya and margarine to bread.
We think this suggests an inconsistency in customer service that can impact the overall experience.
Despite these operational hiccups, the bakery remains a popular choice for its value and product range.
We'd recommend visiting during off-peak hours to mitigate potential queue frustrations.
Signature
Crispy Cheese Sticks
Best time
Off-peak hours to avoid queues
Wait time
Can be long during busy periods
Price
Below $10/person
Score: 68 · 5 sources
What customers say
Swee Heng Bakery is generally praised for its affordable, high-quality local buns, loaves, and cakes, with specific mentions of the Strawberry Roll, Crispy Cheese Sticks, and Salted Caramel Cake as standout items.
Customers appreciate the wide variety of baked goods and helpful staff, particularly in assisting elderly patrons.
However, some negative feedback highlights slow service at the cashier and staff unwillingness to accommodate simple requests like adding more spread to bread.
Google Reviews
Swee Heng Bakery at Keat Hong Mirage is part of a well-known local chain offering a wide range of freshly baked goods. The small outlet has a simple, clean setup and is popular with residents in the a…
Reviews from Google
More content coming as we discover reviews and videos about this restaurant across the web.
✨ Verified businesses get weekly AI-refreshed content, editorial reviews, and the full marketing suite. Claim this business to unlock.