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Sweetlands Confectionery & Bakery
10 Kim Keat Ln, Singapore 328867
Sweetlands Confectionery & Bakery in Novena offers freshly baked goods and confectionery at budget-friendly prices. Located at 10 Kim Keat Lane, the bakery draws regular visits from customers who appreciate its selection of sweet treats and pastries.
Opening Hours
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STAMPEDE Score
Moderate confidenceScore: 80 / 100
Based on 5 data points · Updated 2 days ago
Editor’s Note
Last updated 19 Oct 2026
Sweetlands Confectionery & Bakery offers a nostalgic, old-school bakery experience, with many customers praising the aroma of fresh bakes from a distance.
We've noted the consistent feedback on their generously sized buns, often priced around $1.60 each, which are considered good value.
The sweet potato bun, in particular, stands out as a popular choice, with some reviewers highlighting its distinct flavour and inclusion of actual sweet potato chunks.
While there's a wide variety of buns, including kaya and orh nee, some find these to be on the sweeter side.
Beyond individual buns, they also offer traditional bread loaves and self-bottled kaya for $3.50.
The bread is baked fresh daily, often visible to customers as it's sliced, and has a short shelf life due to the absence of preservatives.
Evenings are reportedly busy as bread is prepared for distribution across the island.
We think Sweetlands is a solid choice for those seeking authentic, traditional bakes at budget-friendly prices, especially if you appreciate a sweeter profile in your pastries.
It's a reliable everyday option, not a destination meal.
Signature
sweet potato bun ($1.60)
Best time
evenings (for fresh bread)
Price
Below $10/person
Score: 80 · 5 sources
What customers say
Sweetlands Confectionery & Bakery is praised for its authentic, old-school baked goods, particularly the large, soft buns and traditional bread loaves, all offered at very reasonable prices.
Customers appreciate the wide variety of bun flavors available and the fresh baking, though some find certain fillings like orh nee and kaya overly sweet.
The bakery's value for money and the fresh aroma are frequently highlighted.
Google Reviews
can smell the bakes from afar. huge variety of buns on some days, reasonably priced at $1.60 each and they aren't small. their self bottled kaya is $3.50, again very reasonably priced. authentically o…
Old school bakery! You can smell freshly baked bread once you arrived. The portion of individual buns is huge! Nice soft buns.
This afternoon, 27 March bought sweet potato bun, salty bean bun, potato nachos cheese bun. There are so many flavours to choose from such as coconut, shrimp, curry, blueberry cream, yam. Kaya, cheese…
Bought a $2 hua-bao loaf and 3 buns for $4. Orh nee and kaya ones tastes almost the same and veryyyyy sweet, while the sweet potato 🍠 tastes the best with small sweet potato chunks inside. Would onl…
After having kaya toast for breakfast, my kid requested for traditional bread loaf, so she can make her own toast at home. I swung by this bakery that bakes traditional local bread. They also have bu…
Reviews from Google
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